Category Archives: Online Marketing

What is local SEO?

Local SEO: Why does it matter? As a business owner in Atlanta, Georgia, you may have heard of the term "local SEO" but…
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What is Pay Per Lead (PPL)?

What is Pay Per Lead (PPL)? Pay per lead (PPL) is an online advertising model where advertisers pay for qualified leads generated by…
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PPC vs SEM

When it comes to PPC vs SEM, there are more similarities than differences. PPC is about buying traffic rather than organic traffic with…
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Website Optimization in Atlanta: Boosting Your Online Presence

A website for your company is crucial in the modern digital era. Yet, having a website alone is insufficient. Your website needs to…
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